March 20, 2010

WalMart Is Cutting Grocery Prices on 10,000 Items In Time for Easter Holiday Meal

It's being reported this morning that WalMart is slashing food prices and hopes to have its famous yellow "Price Rollback" signage on around 10,000 items -- all set in place by April 1st. 

The fact that Easter is April 4th, a big 'home-cooking holiday' isn't lost here, those lower prices will be hitting just in time.  Wal-Mart saw lower traffic in the 4th quarter of 2009, right before Christmas, and looks like the monster corporation isn't taking any chances on a repeat for the Easter holiday season. 

Interestingly enough, I found this information in the news media, repeating a story released by Reuters, where the source was revealed to be a stockbrokerage firm that had received an email from WalMart on its new campaign. 

I did not find any official press release on the big price cuts at the WalMart corporate site.  And over at WalMart.com, there wasn't any big news (yet) and the "in-store rollbacks" page didn't have anything on massive cuts, either. 

Guess we'll all have to wait and watch for this one.

Image:  Soft drinks for sale at Alexandria, Virginia, grocery store.  Wikimedia Commons, public domain.

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